Think Local, Act Social http://searchenginewatch.com/showPage.html?page... There's clear demand from searchers who increasingly expect user reviews as part of their local search experience. Social and local search are on a clear path towards merging.
Google Home Pages Get Even More Personal http://news.ebrandz.com/content/view/603/494/... Google Inc. has made it easier for developers to build applications that can be embedded in the personal homepage that the search engine offers subscribers.
The Spy Who Loved Me http://blog.searchenginewatch.com/blog/080305-0... Dr. Hal Varian, Google's chief economist and occasional Freakonomics Blog guest blogger, Varian explains that Web search algorithms are improved by the "wisdom of the crowds" drawn from the "logs of billions of previous search queries."
