A Research Starting Point for the New Scholar: A Unique Perspective of Behavioral Finance by Victor Ricciardi http://papers.ssrn.com/sol3/papers.cfm?abstract... Victor Ricciardi. A Research Starting Point for the New Scholar: A Unique Perspective of Behavioral Finance. ICFAI Journal of Behavioral Finance, Vol. 3, No. 3, pp. 6-23, September 2006. The first time this author became aware of behavioral finance was in June 1998. At that point of time, there was no apparent or precise source of information for a new scholar interested in the field to select a research starting point. It was the author's intention, by writing this paper, to provide a research starting point to new scholars, and inspire them to conduct research in this field. The author of this paper provides the reader with a discussion concerning the discipline of behavioral finance with the new scholar in mind. Behavioral finance investigates the cognitive factors and emotional issues that individuals, financial experts, and traders exhibit within the securities markets.
