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Sports
Disney and ESPN Media Networks Earn Top Marks in Beta Cable Operator Study
For the 17th consecutive year, operators named ESPN the no. 1 network with the most average perceived value among all networks measured in Beta Research Corp’s annual Cable Operator Evaluation Study. ESPN was also ranked the no. 1 most important network in their cable systems for the 13th straight year – and 16 of the past 17 years – with 97 percent of operators describing the network as “very important” for subscriber retention and acquisition.
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